MTI vs Cloud Cover Music: Which Provider Is Right for You?
MTI Overview
MTI is an in-store media provider offering background music, overhead messaging, and digital signage solutions for businesses. The company focuses on helping brands create consistent audio experiences across multiple locations with curated music programming and targeted messaging.
Cloud Cover Music Overview
Cloud Cover Music (Pandora CloudCover) provides Pandora-powered licensed background music for businesses. Offering curated stations selected by musicologists, the platform starts at $16.95/month with a 14-day free trial. Integrates with Q-SYS audio systems and includes the CloudBox media player.
Head-to-Head Comparison
| Feature | MTI | Cloud Cover Music |
|---|---|---|
| Background Music | ✓ | ✓ |
| Digital Signage | ✓ | ✗ |
| Overhead Messaging | ✓ | ✓ |
| Music Catalog | None | None |
| Pricing Model | Per-Location | Per-Location |
| Target Market | Mid-Market | Smb |
When to Choose MTI
Go with MTI if you prioritize personalized service with direct account management and custom music programming for multi-location businesses.
When to Choose Cloud Cover Music
Go with Cloud Cover Music if you value pandora-backed with musicologist-curated stations. most affordable entry point at $16.95/mo. free 14-day trial with no credit card required.. It's well-suited for small businesses wanting an affordable, simple solution.
Bottom Line
Both MTI and Cloud Cover Music are legitimate in-store media providers, but for different buyers. Request demos from both to see which interface and service model best fits your operations.
Frequently Asked Questions
Is MTI or Cloud Cover Music better for restaurants?
It depends on your needs. MTI offers personalized service with direct account management and custom music programming for multi-location businesses, while Cloud Cover Music provides pandora-backed with musicologist-curated stations. most affordable entry point at $16.95/mo. free 14-day trial with no credit card required.. Restaurants with simple needs may prefer the more affordable option; multi-location chains should evaluate enterprise features.
What is the price difference between MTI and Cloud Cover Music?
MTI uses per-location pricing while Cloud Cover Music uses per-location pricing. Contact both for quotes based on your location count.
Do both MTI and Cloud Cover Music include music licensing?
Yes. Both include the commercial performance rights licenses (ASCAP, BMI, SESAC) needed to legally play music in your business.
Can I switch from MTI to Cloud Cover Music?
Yes. Check your current contract for early termination terms, then most providers can assist with migration to their platform.
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