What Is Ad Server?
Definition
Ad Server: Technology that manages, serves, and tracks advertising content across in-store digital displays and audio systems.
Why It Matters
Ad Server is an important concept in the in-store media industry. Knowing this helps you evaluate providers and solutions effectively.
Related Terms
Explore our full glossary for more in-store media definitions.
Frequently Asked Questions
What does Ad Server mean?
Technology that manages, serves, and tracks advertising content across in-store digital displays and audio systems.
Why is Ad Server important?
Ad Server helps businesses make informed in-store media decisions.
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